Why RWD looks like RWD
Tim speaks up about what we’ve all been thinking. RWD sites seem to all look the same. Most people blame RWD itself for this however it’s more a result of the implementation than the technique itself (this also goes for performance complaints about RWD).
The problem stems from business, processes, and people.
This certainly isn’t the first time that someone has suggested that responsive sites have a “look” to them. In fact, it seems that particular topic has been quite popular over the last few years. And to be fair, a pretty large number of responsive sites do tend to share similar aesthetics.
An excerpt from Why RWD looks like RWD
